Welcome to the Blog

This is your go-to space for all things email marketing. From actionable strategies to expert insights, we’re dishing out the tips you need to transform your marketing into a results-driven powerhouse.

Small business email marketing planning

Discover the top email marketing trends for 2024 and learn how to implement sustainable strategies for your business. From curated customer journeys to holistic analytics, find out how to stay ahead in the evolving email marketing landscape.

Email Marketing Trends for 2024: Sustainable Strategies for Business Owners

MUST READS

Email List Growth, Email Marketing Strategy, featured

Grab a cup of coffee and get your small business email marketing strategy ready for higher conversions

There has been a big shift in consumer behavior over the last year or so. Consumers are moving away from using social media platforms as a buying method in the new year. Why? They want deeper connections. They want intentional, meaningful, and relevant experiences with brands and businesses. THIS is why your email list continues […]

This Is Why 2023 Will Be The Year Of The Email Welcome Sequence

Lead Magnet, featured, Welcome Sequences

Clear your desk & start planning your email marketing campaigns

You’ve done the work and started your email list, you’ve picked an email marketing platform, and have sent your first email newsletter to your budding subscribers – let’s take a moment to acknowledge just how far you’ve come. You may be wondering what is ab testing in email marketing? As you further your journey in email […]

featured, Email Marketing Strategy, Marketing Automation, Messaging Strategy

How To Learn About AB Testing in Email Marketing In Only 4 Steps

Want More?  Listen to me on these guest episode...

Easy Scaling: Getting the most out your email marketing

Listen to my episode on Easy Scaling, we get into so many email marketing topics that will be helpful to entrepreneurs at any phase in their business. Rachel explains how email marketing should be part of every business owner’s process and how it fits in with other marketing channels. 

LISTEN TO EPISODE

Listen to my episode on Unbreakable Brands, where we go beyond the inbox and share some not-so-cookie-cutter email strategies. Let’s talk lesser-known insights and strategies in email marketing that can significantly boost engagement and conversion rates.

LISTEN TO EPISODE

Unbreakable Brands: Beyond the Inbox

Listen to my episode on Easy Scaling, we’re talking about offers, launching, email marketing and more. We dive into the importance of welcome sequences, the struggles of having lots of ideas, and how to create intentional offers (and freebies).

LISTEN TO EPISODE

Easy Scaling: Creating a simple, product suite

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