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There has been a big shift in consumer behavior over the last year or so. Consumers are moving away from using social media platforms as a buying method in the new year. Why? They want deeper connections. They want intentional, meaningful, and relevant experiences with brands and businesses. THIS is why your email list continues […]
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You’ve done the work and started your email list, you’ve picked an email marketing platform, and have sent your first email newsletter to your budding subscribers – let’s take a moment to acknowledge just how far you’ve come. You may be wondering what is ab testing in email marketing? As you further your journey in email […]
keep your readers engaged and ready to hit the “buy now” button--no matter your list size.