Welcome to the Blog

This is your go-to space for all things email marketing. From actionable strategies to expert insights, we’re dishing out the tips you need to transform your marketing into a results-driven powerhouse.

An email marketing dashboard showing a modest but engaged subscriber list, illustrating that list fit matters more than list size.

A growing email list that doesn’t sell isn’t a size problem, it’s a fit problem. Here’s the entertainment-vs-buyer diagnostic and the math that fixes it.

Why Your Email List Is Not Converting.

MUST READS

Email List Growth, Email Marketing Strategy

Discover sustainable Pinterest marketing strategies with Heather Farris. Learn how to grow your email list with Pinterest marketing for coaches and creatives ready to grow without relying on social media burnout.

Pinterest Marketing: Expert Tips for Sustainable Growth with Heather Farris | Guest Episode

Email List Growth, Podcast

Small business email marketing planning

Discover the top email marketing trends for 2024 and learn how to implement sustainable strategies for your business. From curated customer journeys to holistic analytics, find out how to stay ahead in the evolving email marketing landscape.

Email List Growth, Email Marketing Strategy, featured

Email Marketing Trends for 2024: Sustainable Strategies for Business Owners

Want More?  Listen to me on these guest episode...

Easy Scaling: Getting the most out your email marketing

Listen to my episode on Easy Scaling, we get into so many email marketing topics that will be helpful to entrepreneurs at any phase in their business. Rachel explains how email marketing should be part of every business owner’s process and how it fits in with other marketing channels. 

LISTEN TO EPISODE

Listen to my episode on Unbreakable Brands, where we go beyond the inbox and share some not-so-cookie-cutter email strategies. Let’s talk lesser-known insights and strategies in email marketing that can significantly boost engagement and conversion rates.

LISTEN TO EPISODE

Unbreakable Brands: Beyond the Inbox

Listen to my episode on Easy Scaling, we’re talking about offers, launching, email marketing and more. We dive into the importance of welcome sequences, the struggles of having lots of ideas, and how to create intentional offers (and freebies).

LISTEN TO EPISODE

Easy Scaling: Creating a simple, product suite

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keep your readers engaged and ready to hit the “buy now” button--no matter your list size.

Thank you!